An honest book about photography that won't hold your hand — but will teach you how to see.
What will you find in the e-book?
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The basics of photography explained in a human way, not academically
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How to work with light, composition, and angles
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Why the eye decides the strength of a photograph
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Photographing animals, people, products, cars, movement, and championships
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The difference between breeding, promotional, and portrait photography
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Concrete examples from practice — including mistakes and their breakdowns
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A detailed step-by-step workflow for editing in Photoshop and Camera Raw
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Chapters about the reality of photographic work, clients, pricing, and mindset
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And personal texts that show you that you're not alone in this
This is a book that doesn't tell you technology will handle everything.
On the contrary, it shows you why you need to think when you photograph —
and how to find your own path in it.
Who is this e-book for?
✔ For beginner and slightly advanced photographers
✔ For people who photograph animals, people, products, or movement
✔ For those who want to understand photography in depth — not just "press the button"
✔ For photographers who want to find their own style
Who is it not for?
✖ If you're looking for a quick cheat sheet like "10 tricks in 10 minutes"
✖ If you don't want to think or learn from real practice
✖ If you expect sterile theory without emotion
Why does it cost 1,199 CZK?
Because you're not just buying text.
You're buying years of experience, mistakes, searching, and practice — translated into a clear and readable form.
This e-book can:
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Save you months of uncertainty
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Help you avoid unnecessary mistakes
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Give you confidence in your decisions while shooting and editing
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And most importantly: help you understand why you photograph the way you do